Inspire people - markets - This philosophy makes the IFA the world's largest public exhibition of the Consumer Electronics and also the largest order for trade. As a showcase for innovation and future-oriented technologies - accompanied by a spectacular entertainment program traditionally experienced a large number of new technologies and products at the IFA its premiere. Moreover, the IFA an exciting and entertaining show, coupled with a unique variety of innovations, which her in the world. In Berlin media course and thousands of national and international journalists guarantee maximum publicity. At the IFA, the top brands of consumer electronics and electrical home appliance industry jointly and comprehensively under the Berlin radio tower. The IFA offers a unique combination of markets and the ideal platform for international traders, buyers, consumers and industry.