The Berliner Durchreise is considered the oldest fashion fair in the world. Since 1988 it has its firm place in Modecenter Berlin and is one of the most important events for the order fashion retailers in Berlin, the new federal states and Eastern Europe. With branchenrelevanten seminars on topics such as branding and communications, Internet usage and customer loyalty are interested in the Modecenter Berlin Dealers the opportunity to share their knowledge for the benefit of its business to expand the exchange of ideas with colleagues and experts to maintain.